Chick-fil-A
OVERVIEW
As part of the Chick-fil-A Visual Identity - Brand Design team, I helped evolve the company’s design system and brand expression across a wide range of internal and external touchpoints. My work centered on bringing cohesion and clarity to how the brand shows up—translating strategy into scalable design systems, visual identities, and cross-functional guidelines.
ROLE
In my role as a, Visual Brand Identity Designer, I collaborated with creative leadership, internal marketing, and external partners to define and document Chick-fil-A’s evolving visual standards. My role involved shaping identity systems, developing usage frameworks, and leading design across digital and physical applications.
